How to Write Email Subject Lines That Get Noticed
The subject line is the first thing your recipients see, so it’s important to make it count. A well-written subject line will grab their attention and make them want to open your email. Here are some tips for writing email subject lines that get noticed: Keep it short and clear. Your subject line should be no more than 50 characters long, and ideally even shorter. This will ensure that it’s visible in most email clients. Use active verbs. Active verbs will make your subject line more interesting and engaging. For example, instead of “New blog post,” try “Read our latest blog post.” Use numbers. Numbers are attention-grabbing and can help to quantify the benefits of your email. For example, instead of “Free webinar,” try “Free webinar: Learn how to increase your sales by 50%.” Ask a question.
Questions can pique the recipient’s curiosity and make
Them more likely to open your email. For example, instead of “New product launch,” try “Are you ready for our new product launch?” Use personal pronouns. Personal pronouns like “you” and “your” can make your subject line more personal and relevant to the recipient. For example, instead of “Our latest blog post,” try “Our latest blog post: 5 tips to improve your email marketing.” Use keywords. If you’re sending an email with a specific offer or promotion, make sure to include relevant keywords in the subject line. This will help your email show up in search results when people are looking for those terms. Avoid using all caps, exclamation points, or other special characters. These can make your subject line look spammy and less likely to be opened. Test different subject lines. The best way to find out what works is to test different subject lines and see which ones get the best results. You can use a tool like Google Analytics to track your open rates and click-through rates. By following these tips, you can write email subject lines that get noticed and increase your chances of getting your emails opened.
Here are some additional tips for writing
Email subject lines that get noticed: Use humor. A well-placed joke or pun can make your subject line more memorable and engaging. Create a sense of urgency. Use words like “now,” “today,” or “limited time” to create a sense of urgency and encourage recipients to open your email right away. Be creative. Don’t be afraid to get creative with your subject lines. If you can come up with something that’s unique and interesting, it will help your email stand out from the crowd. Finally, remember that the best subject line is one that’s relevant to the content of your email and that accurately reflects what the recipient will find inside. If you can do that, you’ll be well on your way to writing email subject lines that get noticed. Here are some examples of good email subject lines: “Your
is ready to ship!” “50% off your next purchase!” “New blog post: [topic] that will change your life.”