If you don’t give your blog readers a good reason to give you their email address and fill their already overflowing inboxes, you’ll unfortunately have few subscribers.
3. Ask for too much personal data
The more data you have about your readers, the better , of course, especially if your blog is part of your job and your readers bulk email marketing services are also your customers – but if you ask for too much information at once, people are likely to decide not to sign up .
Name, surname, address, telephone number, date of birth… These are the data that we do not like to confide to just anyone . Start by asking your readers only for their email address, then gradually try to convince them to share some other information with you.
4. Messy and unattractive site
People these days are very careful with their email address, in fact they don’t trust it to just anyone. If your site is messy and looks suspicious , the chances of people signing up for your newsletter are slim.
5. Incomplete registration instructions
After your readers sign up, do you send them an email with a link they have to click to confirm their subscription? Then you need to tell them! When they enter their email address and sign up for your newsletter, thank them and ask them to pop into their inbox to confirm their subscription – especially if they have a certain time frame to do so.
Many people may not see the email in time or read it quickly and may not notice that you are asking for additional confirmation – and then they will wonder why you are not sending them any messages.
6. Sending emails using a boring template
The main role is obviously the content, but the visual aspect is also important. A boring and unattractive appearanc will surely make you lose readers.
By using the SqualoMail platform define the customer avatar you will avoid these problems, as you will have many attractive templates at your disposal , with which you can fascinate your readers.
Finally we must add that…
Email marketing is a very useful tool, but don’t forget that when it comes to blogging, content always comes first. Quality topics, interesting style, and grammatically correct texts are the asb directory key to attracting readers. Once you’ve succeeded, it’s time to spread your wings and introduce your blog to the general public – with the help of email marketing.
