There are several reasons why a company might opt for outsourcing its web writing . It is a way to focus on the core of its business while optimizing its position in search engines. Why outsource your web writing? In the jargon of the trade, content is king. Indeed, only quality content […]
Startups often face the challenge of scaling while maintaining operational efficiency. Spenmo, an all-in-one cloud corporate spend management startup, recognised the immense potential in their solution but was wary of the risks associated with rapid scaling. In 2022, the company’s valuation crossed the $500 million mark, highlighting their commitment to […]
Open an online store. Now that your pet products are ready to go to market, where will you sell them? A good place to start is through your own online store . Setting up your own online store may seem more challenging than selling your products directly on established marketplaces […]
Since the unprecedented success of social networks like Facebook, Twitter or Instagram , there is no need to invest thousands of euros to succeed in your advertising campaign. Indeed, thanks to this opportune circumstance, companies, regardless of their size, can now effectively promote their products, and at a lower cost. Table of […]
Since the advent of the web, netlinking has remained one of the most effective systems for naturally referencing your site. But is this still the case in 2019? Is netlinking still the SEO’s secret weapon? Here are some answers! Netlinking in 2019 (linkbuilding): is it still as important? Unequivocally, the […]
In earlier days, climate change was referred to as “global warming.” And although this is an accurate description of what’s happening, it often gives skeptics ammunition to dismiss certain claims. This is because contrary to “warming,” many areas of the globe will experience extreme cooling. But the two are inescapably […]
Activ Créa is a service offered by France Travail to allow entrepreneurs to be supported in developing their business creation project. This personalized support lasts 3 months and is open to all job seekers (whether compensated or not). France Num training courses to go digital France Num offers free […]
Community management and web moderation are no easy feat. Although social media facilitates exchanges between brands and customers, poor administration can quickly lead to “bad buzz”. To avoid putting your brand at the center of collective mockery, here are 4 tips to apply right away! Tip 1) Avoid the “delete” […]
In the past, search engine algorithms had a poor understanding of synonyms. To hope to have a better SEO on SERPs, it was necessary to use and reuse the same keywords without resorting to variations. And SEOs understood it well: using synonyms in content reduced the recurrence of main keywords […]
Here are some examples of profitable service businesses that can be run from home: Although service businesses require word of mouth and a lot of networking to acquire enough clients to earn a living, if your clients are satisfid, they will continue to use your services over time. For […]
SEO is about improving the visibility of your site in search engine results. For an online store, this process makes it easy to reach Internet users, increase traffic and thus boost sales. In this guide, discover 6 tips for referencing an e-commerce site so that it can move up in […]
Despite the success of online commerce, many Internet users are still hesitant to order from e-commerce sites. It must be said that scams are rife on the web. Not to mention the fact that you can’t touch the product behind your screen. For an e-retailer, the goal is to gain […]
