Guest posts are posts that bloggers publish on other blogs . Usually it is a two-way collaboration: you publish a post on another blog, the writer of that blog instead prepares a post for your blog. This way you can present your content to different target groups, to your readers instead offer an interesting new post, a new point of view, an added value.
But since we are talking about email marketing, we must also explain how to use guest posts in the field of marketing. Simple: you can send a newsletter where you inform your readers that one of your take email marketing service posts has been published on this or that blog (adding the link), and at the same time that an interesting guest post will be published.
6. Offer free content via email
Have you prepared a great e-book? Maybe you have an interesting video that you would like to share with your readers? Offer it for free – but only to those who give you their email address. You can send these readers content directly to their email, the key to success is to offer something that interests them, something they will not be able to resist.
As an additional incentive, you can promise your readers that they will receive these free new features on a regular basis , and don’t forget to write this clearly and concisely on all pages of your blog – you never know which page a random visitor will land on.
7. Don’t forget about social media
Social media, such as Facebook and Twitter, are also an important part of your online presence, so it is essential to connect them with your blog and newsletter. You should always do your best to impress but there are no good texts in it your readers on every channel and thus surpass all other bloggers. On the blog you can invite them to express their opinion on Facebook, on Facebook you can give them the opportunity to subscribe to your newsletter by adding a link to it.
The more options you give your readers to sign up for your email messages, the more likely they are to do so – it’s that simple!
8. Remind recipients why they are receiving your emails
If your inbox is also full, then you will often wonder why you received a certain email. To prevent this from asb directory happening to your readers, you can remind them at the end of the email why they received it . « You received this email because you signed up for the newsletter of the blog Short and concise – but very effective.
