How to Analyze Competitors’ Link Building Methods

In Ahrefs you can do this as follows. Go to the backlinks report. Here we will see from what sources the links came: from forums, blogs, media, etc.  Next, open the tab with new backlinks. Here, links and their sources are displayed in chronological order. By analyzing this data, you will be able to understand what the situation is with your competitors’ link profile.

Methods of obtaining links

As we have already said, the best approach is special database to use different methods of getting backlinks wisely. Let’s look at the main ones.

Affiliate exchange

special database

The principle of mutual exchange is that partners place links to each other’s sites. Building up the link mass in this way has a number of advantages:

  • Economic efficiency. Does not require financial investments.
  • Unobtrusiveness. Links are usually located on special pages, which does not interfere with the perception of the main content.
  • Long-term. No time restrictions on placement.

However, this approach has its drawbacks. It can be difficult for new resources to find partners to exchange links with. In addition, there is a risk that your resource may get lost among many other affiliate links.

Links from directories

Another way to increase the link mass of a site is to place links in directories. Give preference to thematic and authoritative resources related to gawing karakter ang gumagamit sa iyong kwento your industry. Strive for link diversity, using different anchors and combining links to the main page and internal sections. This approach will help a regional site gain link mass. But do not add links to directories and directories en masse. Remember that quality is more important than quantity.

Natural company mention

High-quality content on your resource will allow you to get high-quality links without any active actions on your part. Other online platforms will independently link to your materials in their thematic publications. That is why it is so important usb directory to publish original, well-developed content that is practical for readers.

Of course, creating quality content takes a lot of effort and time. However, natural mentions have many advantages: they carry more weight for search engines and also inspire trust in the audience.

Crowd Marketing

Crowd links are mentions in comments and reviews posted on thematic forums and other relevant platforms. To increase the link mass due to such links, the accompanying text must be informative and as non-aggressive as possible from an advertising point of view.

In general, using crowd links is very effective for SEO optimization. But it requires significant time investment to find suitable donors, register on sites, write convincing text, etc.

Submissions

For commercial web resources, submissions are what helps to quickly gain link mass for the site. This type of links not only allows you to add a direct link to the resource, but also gives you the opportunity to indicate the physical address and legal data of the company, which also has a positive effect on ranking factors in search engines.

Submissions cover a wide range of online platforms, including job search sites, review portals, video hosting sites, services for hosting documents of various formats, aggregators, etc. We recommend focusing on 10-20 of the most authoritative and relevant sites. These resources should have good traffic and a high level of trust. For each of the selected submissions, you will need to create a unique description that will best present your resource to the target audience and increase the effectiveness of promotion.

Scroll to Top