Web design is the design of a website, its face that users see when they first visit it, when they study the resource in more detail, and when they perform target actions. It influences the perception of the company and the first impression of it, the loyalty of potential and real clients to the brand, the user experience, conversion, traffic, competitiveness, and other important indicators.
From this article you will be able to find out which designs are the most popular this year, which styles are currently in demand. Read successful design examples and interesting ideas for various projects. Also on this site you will be able to find design trends and answers to all the questions that concern designers and web resource owners.
Design directions
Web design is not just a picture that users see on the screen of their device, but a whole complex of different components. And they should ideally form a single whole. Developing a web design for a website is a multi-stage, rather complex process. There are two directions in creating a design:
- This abbreviation stands for “user experience” and is literally translate from English as “user experience”. It represents the functionality of the site, the interaction of visitors with the interface. UX covers all functional parts, namely: the structure of the resource, the navigation menu, the operation of each individual element, the connection of components with each other, as well as various communications, such as forms, search, filters, dialog boxes, target action buttons.
- This combination of letters hides the term “user interface”. This is the graphic design of the site, in other words, its appearance. This area includes everything that visitors see on the web resource, such as various icons, photos and images, text fonts, the layout of parts of the pages, animation, color scheme.
Website design – what should a modern website design be like
Important Questions to Answer Before Starting Web Design Development
To ensure that your web design delivers everything that users want to see, you nee to understand the following:
What content do you plan to post?
What type of website do you nee? We will consider the main types and features of their design further in the article.
What is the target audience of the Internet resource? The design of the site directly depends on its interests, nees, requests.
What tasks should the site solve, what goals are set? These are the functions that the web resource will perform, for example, direct sales or only the presentation of a product or services, promotion on the Internet, attracting new clients, providing information about the business.
What should be the general structure of the entire site as well as specific pages? What are the planne ways to qu’est-ce que le positionnement seo ? promote the site on the Internet?
This is a kind of path for a site visitor – a sequence of actions performe by him. To plan such a scenario, you nee to find out who will visit the site, why they will do it, what results they will expect.
Modern websites come in the following types:
Portfolio sites. These are platforms where performers demonstrate examples of their work, successful projects. It is especially important for portfolio sites that clients can see how a specialist works – an artist, interior designer, designer, web developer or other professional. Work experience can be shown with the help of cases, photos of their projects, real reviews (not only texts, but also videos).
Online stores. In e-commerce, the purpose of which is to promote and sell, a maximally user-friendly and uab directory functional website is neee, where the user can easily search for the necessary goods, as well as make purchases. A catalog with detaile descriptions and photos of goods, an intuitive and simple search in the sections of the online store, as well as a well-thought-out order page are require.
