One of the practices we have observed thanks to the work carried out with our clients is that one of the ways to gain visibility in the market is to generate a good B2B Digital Marketing strategy focused on generating leads. Lead qualification is the process of identifying, among […]
Do you want to know the best way to get leads? In this article, we will give you a brief overview of the process and guide. You through the fundamental steps for any Lead Scoring process . It is important to have a solid understanding of how it works before. […]
Podcasts are a fantastic way to consume content on the topics we love the most. There are now podcasts on almost every topic imaginable, and podcasts related to B2B marketing could not be any different. Digital marketing podcasts can be a great school for learning about B2B sales, SEO, conversion, […]
Until a few years ago, the most commonly used sales actions. In the conventional world were door-to-door sales, phone calls, faxes, letters, etc. For many companies, this was an effective job, with some results, but highly stressful and time-consuming for those who did it. The world today has undergone changes […]
Do you know which is the most used social network after Facebook? That messaging app that you also use every day: WhatsApp. The best thing about it is that your customers use it too! That’s why this customer communication tool is essential for any company, B2B or B2C. Having […]
Have you ever wondered how to measure the results of your Internet marketing campaigns? It’s true that the digital world can be abstract, but I have great news: here practically everything can be measured. If you didn’t know yet, KPIs are key performance indicators, and in B2B digital marketing, […]
In one of the articles we recently publish, we already told you about what lead scoring is and its importance in a B2B digital marketing strategy . But there is still interesting information about lead scoring that you should know. Below we show you the types of lead scoring, […]
Today, we celebrate our 6th anniversary supporting our clients in the management of business strategies and opportunities. We are Eglobal One, specialists in Digital Marketing for B2B companies. We celebrate this anniversary with great news about innovation. In our service and a new brand image… maybe you have notic […]
Online hotel bookings are becoming more and more popular every day, and the pandemic has accelerated the growth rate. Now 49% of Russians prefer this method of planning a trip. Many hotels have responded to user requests and are building communication with clients online. This is where competition in the […]
In early March 2022, Google Ads suspended ad impressions in Russia and Ukraine for an indefinite period. A little later, the team decided to suspend ad impressions launched in the accounts of Russian advertisers. YouTube Blocking: What Advertisers Should Do For ordinary users, disabling ads on YouTube is good news […]
The New Year is just around the corner. This means it’s time to take stock of the past year. 2021 was a very bright and eventful year for the i-Media team. Conferences, speeches, media publications, webinars, nominations, awards, new clients, and this is not the entire list of cool events. […]
i-Media in the TOP-10 Runet Rating for the main digital products: SEO, contextual advertising, targeted advertising, integrated Internet marketing. Runet Rating is a large-scale analytical project specializing in conducting ratings in the digital sphere. The history of the project began in 2010, when the first rating of web studios was […]
