Behind the scenes of the email builder!

As you know, a new email editor is on the way ! Today, we invite you to meet the players in this great adventure. Norman and Thierry are the main duo. What are their roles, the main steps, and above all, where is your new email builder? Behind the scenes  We’ll tell you everything!

 

Who are the major players in email builder?

Two roles are essential: that of product manager and that of developer. The first builds the functional brief, selects the actors to benchmark and makes the decisions ( not always easy) . The second brings the technical skills to shape the tool: from architecture to finland email list design to development, it is Thierry who created your email builder!

Let us introduce them to you!

finland email list

 

You probably know Norman, Behind the scenes CEO of Webmecanik and a committed player in the Mautic open source community. He runs this project with a master’s hand. Thierry, on the other hand, joined us for the adventure. Entrepreneur and web and mobile developer, he is an expert and even a front-end trainer. After years of experience, he has extended his skills to design, UX, and application architecture. As a little anecdote, Thierry is not on his first email builder!

What are the major stages of creation?

1. Reflection
Before arriving in your Webmecanik Automation interface, the email builder must go through several steps. To begin, Norman took the time to take stock of customer needs and requests. He also examined what was being done, observed the market to understand cg leads strengths and weaknesses and thus synthesized a brief. It was then necessary to find a team to carry out this project. Some of the technologies used are different from those usually used at Webmecanik. It was necessary to choose the technologies carefully as well as the magic fingers to handle them. 2. Design

 

This is where Thierry takes over. He started by making the plans, like a real architect for a simple interface. His goal was to offer you the maximum number of options with unfailing ease of use.

Then, he chose MJML technology to generate the code inserted into the sent to extend the battery life of your watch  in order to display an email faithful to your creation. In this step, it was also necessary to think and find solutions to problems. For example, how to allow you to use tokens or dynamic content? Spoiler alert: he succeeded.

3. Test

Norman then set about the various tests of the tool, to check that the brief was respected and that Brick meets all your expectations! This long period of testing and acceptance tests are essential to ensure a top-notch email builder upon its release. To perfect it, the Webmecanik teams and a few customers were involved in a beta version.

 

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