The visual identity of a brand is one of the first things that attracts the attention of the consumer. For example, think about Coca-Cola. I probably see the red and bold letters of the logo.
Furthermore, it is necessary to have a well-structured brand manual with everything you need to do and not do, since it is from this document that other people will know your brand better .
At this stage, it is also necessary to adapt your logo to different applications, such as the web, the smart phone and objects (bottles, for example), etc.
In addition to this, it is necessary to define the style and color palette of the brand to follow on social networks, taking into account its tone of voice and its concept.
brand strategy
After visual identity, it is necessary to define things such as:
marked personality
What adjectives do you have? If you were a person, what would it be like? These questions are important for us to create a mental image of your brand.
Tone of voice
Language is one of the most important things for a brand. Relagado the expert? Formal or informal? Your language must create identification with your audience, making them feel close to your business.
person
Before promoting the brand, you need to know your audience.
The people are a strategy that aims to design your client, taking into account their preferences, communication channels, among others. Brands must have a well-formed personality so that they can know their audience in depth.
Communication channels
What channels do your audience use israel phone number dataisrael phone number data frequently? Where can I find it? It is necessary that you book wherever your customer is, as there are more and better communication channels.
Today, with the rise of technology, a good digital presence is the basis of everything. Therefore, in addition to having an active voice on social networks, a well-structured website is needed, with a good content marketing and Inbound Marketing strategy.
Read more about Inbound Marketing
In addition to the website, you must be active on Facebook, Instagram and especially LinkedIn. However, depending on the objective of your brand, some social networks may be more useful than others.
Contents
Good content is the basis for growing ИДЕЯ УБИЙСТВА ЗОМБИ your brand and website. This strategy covers the blog on the ground, including all social networks, which is one of the most important points so that the website has a good positioning in search engines.
With visual identity concepts, brand cg leads strategy and content properly structured, the next step is to bring your brand to fruition.
