Have you run campaign after campaign and nothing works? Do you feel like you have a wall that doesn’t allow you to move forward?
If you have reached this article, it is probably because you cannot find an explanation for why your business is not going as you expected, despite investing time and money in it.
Well, the time has come to break down that wall and learn a proven method to keep your company going.
Stay with me, today I will show you the marketing mistake that . A causes sales to go into free fall.
The Market Pyramid Process
In the photo, we have a pyramid that is well known in the marketing world and that represents the totality of your business, that is, how many people you can sell to, the entire market and the opportunities you can reach.
But I dare say that 99.9% of companies only focus on the top 3% that they claim represents the entire “potential audience . ” These are the people who are ready to buy right now.
Based on this, they prepare seasonal offers and advertising for specific events, for example.
Buuuut, there are more on the market.
And there is another part of this pyramid, which is more or less 17% and represents people who are looking for information, for example, those who say: “I’m just looking” or “I’m interested in hearing more.” Nobody pays much attention to this group and that is where the power is .
Then there is another group that is even larger, it is the 20% that knows what their problem is and that is why they go straight to find what they want.
And at the end of the sales pyramid, we belarus bulk telegram message sender have 60% who don’t know their problem or don’t know what they want until you show them that you may have the solution for a specific issue.
This segment of people doesn’t know you and therefore will leave if you don’t clearly show them what you do or if they don’t see the value you have for them.
Based on this analysis, consider the following: if you design the campaign focusing only on the initial group, you will lose the opportunity to sell to the remaining 97% of the public.
This is the mistake almost every business makes: Ignoring the majority!
What is the solution? Use the sales funnel!
The formula is very simple, look at the image below:
Following each stage, you must then begin with a strategy to attract the attention of your prospects , your ideal client. Remember: This is 100% of the pyramid, don’t just look at 3%.
As soon as those potential customers are immersed in. A what you are sharing with them, you will be creating more opportunities to sell. And if they cannot purchase it at the moment, these actions will earn their trust and they will see bahrain mobile phone numbers data you as their first choice when they have the chance. Or, they might even make last-minute efforts, just to go for what you showed them.
In addition, you will be able to analyze them, understand their tastes and interests and thus, personalize the service even more.
You are still in time to correct the error…
If you were about to give up on your b2c fax business strategy because nothing was working for you, start applying these tips and you will see how sooner rather than later you will begin to feel the effect of this whole plan on your sales. You are still on time!
You can also leave us a message and we will gladly meet with your team to implement all of this so that you can start getting the best results.
