Ever heard of the saying “A picture is worth a thousand words”? The power of visual marketing is summed up in this one statement. But how to use creative visuals to boost your website or business engagement? Today, we are going to fill you in on all the details. So, without further ado, let’s get started.
The Power of Visual Marketing
Understanding Visual Marketing: Why You Should Care
Visual marketing means promoting a business with visual content such as images, infographics, videos, GIFs, memes, etc. to create a connection with users. In recent times, the use of visual content has become a major part of branding and storytelling to boost marketing campaigns.
When it comes to capturing your audience’s attention
Visual content can work more effectively than written or spoken content. This content can help you to easily tell complex information or concepts to your audiences easily and comprehensively that can be easily remembered by anyone. Besides, you can create a memorable experience for your audiences that convey your value proposition and brand’s message.
Numbers Don’t Lie: Intriguing Statistics Of Visual Content!
In this modern era, visual marketing is widely used by telegram database users list companies or even by individuals to connect with their target audiences. Let’s have a look at some of the intriguing stats for visual marketing that will help you to understand its importance and need in making businesses stand out.
According to astudy by the University of Minnesota
human brains can process visuals 60,000 times faster than text.
According to asurvey conducted by Veru, images can help you boost your website’s click-through rate by 42%.
According to theAdobe Digital Index Social Intelligence Report, visual content can get a 650% higher engagement rate than a regular text-based post on social media.
АQuick Sprout survey found that using images binance users data address on content can get 94% more views than content without any visuals.
Sounds intriguing right? Read more to find out all the other benefits that visual content marketing can bring to your business or website.
Key Benefits Of Visual Marketing Campaigns
We have already shared some important statistics about visual europe email content which illustrate the benefits of visual marketing. Now, let’s have a closer look to understand how multimedia visuals can be advantageous for you.
Improves Engagement Rates
Nowadays, especially web readers, don’t spend too much time reading. They just skim and scan your content, looking for what they need. This is the new norm for reading, which you must accept and take benefit of to ensure maximum success. However, as you want to engage your readers with your story or promotional content, you have to find a way to boost your engagement.
