In the current digital marketing scenario, it is increasingly important to find the most appropriate ways to get in touch with your target audience, so you can invest your resources with a greater return and without wasting budget.
Sky Advertising Manager is the advertising management platform put online by Sky which, thanks to its large network, allows agencies and companies to plan their own advertising campaigns, taking advantage of the strategic positioning of the portfolio managed by Sky Media.
It allows, especially on certain types of placements linked to TV channels, to reach groups of users in a new and alternative way.
Sky Advertising Manager: How it works
Sky Advertising burkina faso bulk whatsapp sender Manager allows you to customize your campaign by selecting content, channels and desired audiences based on your targets and budget. It is a true self-service (like those of Meta and Google, for example), where you can independently choose and set all the parameters of your campaign, upload the creativity to use and send the campaign once completed for approval/programming.
How to plan a campaign on Sky Advertising Manager
To plan a campaign netherlands mobile phone numbers list on Sky Advertising Manager you need to access the platform via the official website. Once logged in, you can choose from different advertising solutions such as:
- Addressable TV , where it is possible to activate television campaigns delivered during a programme, at moments of maximum attention, with a duration of 20 seconds.
- Digital Video , i.e. pre-roll video campaigns on the Sky network and on over 200 sites in the Fluid network.
- Mobile Hyperlocal , campaigns on a network of over 9,000 apps, in addition to Meta and Google, which are activated in proximity to one or more points of sale.
- Display Banner , display campaigns on the Sky network and on over 200 sites in the Fluid network.
- AdSmart , video campaigns on Sky group satellite channels.
- SkyGO , video campaigns delivered before the streaming of a SkyGo channel, with a frequency of 20 seconds.
When to choose Sky Advertising Manager
Sky Advertising america phone number Manager is the ideal choice when you want to reach a large and diverse audience thanks to the wide range of placements offered by Sky Media.
The advantages of using Sky Advertising Manager are many. First of all, the platform allows you to plan advertising campaigns on all the main Sky communication channels, including Sky’s digital network, Sky On Demand and Sky Go. Furthermore, thanks to the Spending Behaviors tool , you can optimize campaign results by choosing the most suitable area in which to activate the communication.
Sky Advertising Manager allows you to have targeted visibility, with a simple and intuitive platform. Advertising in addition to being multi-channel, will also be multi-device , all conveniently managed from a single platform.
And the budgets?
The budgets required to launch the campaigns present on Sky Advertising Manager are variable and within everyone’s reach: they start from 10 euros per day for the Digital Video campaign, to 500 euros to be distributed over a minimum of 7 days for the Addressable TV campaign, up to 1000 euros for the 15 days of duration of the AdSmart.
