Shopify and Salesforce: we are talking about two top players in the digital field. The first established itself at its dawn as a SaaS platform for e-commerce for small or medium-sized companies, the second as a reference CRM for large companies . The two worlds, initially distant, have gradually come closer thanks to their respective business evolutions, and today they both find themselves on the work tables of leading brands oriented towards the development of their online shop.
Shopify Plus vs Salesforce Commerce Cloud
Shopify, which has grown austria bulk whatsapp sender over the years to cover 10% of the US e-commerce market share (second only to Amazon), has launched the versionShopify Plus, to meet the needs of large companies. Salesforce, in parallel, has chosen to launch its own e-commerce platform, thus integrating its product portfolio which, in addition to CRM, includes services such as Marketing Cloud, Tableau Analytics and Slack, just to name a few.
What do they have in common? Both solutions are SaaS and cloud-based , they are aimed at large companies and are officially recognized as Leaders by the most prestigious industry analyses, such as Gartner (2023 Gartner Magic Quadrant for Digital Commerce). So what are the differences between Shopify Plus and Salesforce Commerce Cloud? Let’s analyze the main ones together.
Ease of use
Shopify is known for its extremely user-friendly user interface, an aspect that has distinguish it since its launch and that has not been lost even in the Shopify Plus solution. In this aspect, Salesforce, offering advanced features right from the start, can be consider more complex and therefore require a longer learning curve.
Features and Integrations
Shopify and Salesforce find an email address more easily Commerce Cloud have a very different approach when it comes to integrations. Shopify relies on an extensive ecosystem of third-party apps, offering a wide range of additional functionality and integrations through its App Store . This allows businesses to flexibly add specific features to their store. Salesforce Commerce Cloud, on the other hand, integrates natively with other Salesforce products, providing a complete suite of business tools, thanks to a centralize solution for the different areas and activities of a business . Shopify’s aim is therefore to select and make available through integrations “best in class” solutions for each feature, while Salesforce Commerce Cloud is focus on adding new features to its internal platform.
Store design and customizations
On the design front, Shopify america email list has chosen to make available an extremely significant number of themes and templates that designers and frontends can easily customize to meet their aesthetic needs and reflect the specific brand identity. Salesforce Commerce Cloud also offers several themes and templates to choose from, but the design options are limit compared to Shopify and it is therefore necessary to have more advanced tech skills to allow you to fully customize your store. On the front of customizations that are not only aesthetic but also functional, since in both cases they are SaaS platforms it is obviously not possible to have total control of the code. Salesforce Commerce Cloud, however, offers greater customization possibilities , with consequent effort and development costs to consider for companies.
Prices and Total Cost of Ownership
The price of Shopify Plus is 2000 euros per month for stores with transactions under 800k/month, to which are add the costs of integrations with third-party apps. For Salesforce Commerce Cloud, however, it is not possible to provide precise pricing, as the cost is calculate ad hoc for each customer, but the annual costs are on average higher than Shopify Plus. In addition to
the standard fees, it is also a good idea to consider the TCO (Total Cost of Ownership), or the estimate of the total cost of owning the technology in your company from adoption to its decommissioning, which takes into account not only the costs directly attributable to the license but also the expenses related to implementation and use.
